How to Price Your Home to Sell in Bend Oregon

Pricing is the most important decision you’ll make when selling your Bend home. Get it right and your home sells. Get it wrong and you’ll be making price reductions, watching buyer interest drop, and eventually netting less than if you’d priced it correctly from the start.

The Biggest Mistake Sellers Make Pricing based on what they need, not what the market will pay. I understand it, you have a number in your head based on what you owe, what you want to net, or what your neighbor got two years ago. But buyers don’t care about any of that. They care about what comparable homes are selling for right now.

How to Price It Right A proper comparative market analysis looks at homes that are similar to yours, similar size, similar condition, similar location, that have sold in the last 60 to 90 days. Not listed. Sold. That’s the real data.

In today’s Bend market with about 5 months of inventory, pricing at the top of the range and expecting to negotiate down rarely works. Buyers have options. They’ll move on to the next home rather than fight for yours.

The Sweet Spot Price it where motivated buyers will see it as fair value and generate real interest in the first two weeks. The first two weeks on market are when you have the most leverage. After that, longer days on market start working against you.

What I Do Differently I won’t just tell you what you want to hear to get the listing. If your expectations aren’t aligned with the market, I’ll tell you, with data to back it up. My job is to get you the best possible outcome, and that starts with an honest conversation about price.

Ready to find out what your home is actually worth right now? Let’s talk.

Kelly Johnson | Go Bend Homes | Bend, Oregon | Live Where You Love